Employment Branding

Does Your Company Culture and Mission Matter to Potential Candidates?

Employers are buckling up for another turbulent year in the labor market by determining how they can make their employer brands more attractive to candidates and optimize recruiting programs. And whether you are an enterprise organization hiring for hundreds of new roles this year, or a growing company looking to add several key new positions,…

How Your Employer Brand Online Impacts Recruiting Effectiveness

Would you work with a company whose employer brand is described as:  “Deceptive, unethical, poorly managed, no sense of direction”? Most people wouldn’t, and many enterprise leaders would be terrified to hear their business described this way. But that line is a real company review on Glassdoor, and there are many more just like it. Glassdoor cautions:…

How to Prevent Your Employees from Leaving: The 5 P’s

Today’s young professionals feel more empowered than ever to find a job they love. That means they won’t hesitate to hop from one job to the next until they find the best fit. Technology has enabled a nonstop job search. According to the 2022 Jobvite Job Seeker Nation Report, 45 percent of employees surveyed are…

Five Things You Can Do to Improve Your Seasonal Hiring Efforts

When the days are longer, and summer hiring season is in full swing, recruiters and talent teams are in the midst of an all-out blitz, seeking to attract the right candidates and doing their best to keep applicants engaged to fill their open positions. Whether it’s hiring for increased tourism and hospitality roles, looking for…

The Top 4 Ways Your Business Will Benefit from a Unified Recruiting Solution

Talent acquisition (TA) teams today are feeling the challenges of increased recruiting demands in an uncertain labor market, while endlessly, and often manually, searching for qualified candidates to fill long-open positions. They’ve found that the ATS is no longer enough to source, screen, engage, convert, and hire top talent. Recruiters are filling the gaps in…

How to Apply Lessons Learned From Talent Acquisition Week Throughout 2022

Talent Acquisition Week had it all this year. During the last week of January, the TA community came together for a virtual event that focused on reinventing talent acquisition to move forward in 2022. From strategic budgeting, employer branding, candidate experience, and technology optimization to the essential focus on DEI initiatives and the importance of…

How to Write Effective Job Descriptions

Hiring great candidates begins with your job description. When a potential hire performs a job search, they’re like anybody else reading the search engine results page. They want to see fast and concise results on the first page, and usually within the first three listings. Writing an effective job description is critical not only to…

The Essential Checklist to Improve Your Hiring Process

Hiring, even at a senior level, doesn’t have to be expensive these days thanks to advances in the recruiting process through automation and artificial intelligence (AI). Unfortunately, bad hiring practices are just as expensive as they’ve always been. Having a key position unfilled–or filled by the wrong person, which is even worse–is profit-margin poison. It’s…

How Manufacturers Can Improve Their Talent Acquisition

Manufacturing is an industry that is familiar with the ups and downs of the economy. Recruiters are often faced with the challenge of needing skilled workers in high volumes while competing for a limited talent pool. Sourcing, engaging, and hiring quality talent keeps manufacturing recruiters busy every day. But what if you could incorporate automation,…

How Financial Services Companies can Profit from Becoming an Employer of Choice

Warren Buffet once said, “it takes 20 years to build a reputation and five minutes to ruin it.” Your employer brand is your reputation personified. It’s a window into your company, providing candidates, customers, and potential customers insight into what you value and how your treat people. It works in tandem with your public persona…